Congratulations to Drumelia who proudly announced they have won all four award categories for the Real Estate at the International Property Award 2022 Drumelia has been in this industry for over two decades and have been a leading player in the real estate sector. They are...
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Streamline your processes and accelerate your sales Managing your sales team and trying to achieve your ever increasing sales targets can be difficult enough, but when you are attempting to do so using a collection of varied, often incompatible software applications and relying on time consuming...
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As the adoption of digital technology has advanced exponentially over the last 12 months, choosing a customer relationship management system has become a necessary decision for most B2B or B2C operations, but with so many on offer it can seem a daunting process. To aid your...
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The HubSpot Operations Hub is designed to help companies grow, just as systems and software stacks grow too. Different employees introduce their favourite apps, managers of each department maintain their own spreadsheet, and every team develops their own independent processes. This unlinked silo approach can lead...
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It can take a lot of effort to turn a prospect into a customer. Why would you then turn your back on them? Quality customer support post sales is a great way to ensure customer satisfaction, gain testimonials, referrals and further sales. Here we look at...
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How to use lead nurturing for smarter marketing This free ebook will help you discover What types of effective email campaigns you can createHow lead nurturing can help with your sales efforts5 steps to set up an effective lead nurturing campaignHow to optimise your lead nurturing emailsHow...
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There is so much to running a successful business and so little time to cover everything that requires your attention. Whilst sales are a main focus, your company will also depend on it's marketing efforts to generate the initial leads and the nurturing of these to...
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One of the main effects that 2020 had upon businesses and the public alike, was to accelerate the digital shift that was already well under way. In order to adapt, a business may add new software (sometimes with additional costs) to their existing tech stack and...
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New apps that can assist our daily business tasks are developed at an alarming rate and it seems that we are offered a better solution on weekly basis.Unfortunately, in a busy commercial environment with input from different individuals and departments, it is easy to accumulate...
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2020 has witnessed a cultural change in the way all retail businesses operate and Real Estate agencies and property developers will have to learn to adapt – Quickly. This will involve utilising new systems and approaches to effectively deal with their clients. A new dawn for...
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Here are the top 5 things you need to know!
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Did you know you could give your Facebook page a small like boost without having to spend a dime?
Setting aside that most of the people who have Liked your Facebook page probably don’t get to see your posts anyway, size still matters – at least to company bosses. Unless your page is about laughing babies or cars or Justin Bieber, building your audience of Likes for a Facebook page can be a little hard work, especially if you’re not prepared to pay Facebook Inc for a get more likes campaign… But those of you in LinkedIn know that once you get rolling, it is eeeasy extending your network of connections. Did you know you can invite your LinkedIn connections who have Facebook profiles to Like your Facebook Page? Of course you didn’t. Here’s how you do it.
Wondering why your Google+ profile pic and number of Google+ circles you’re in have vanished from search results? Don’t worry, it’s not that Google doesn’t like the look of your mug. Google’s John Mueller announced they are making a major change in the search results around authorship. Specifically, Google is dropping the profile photo and circle count from the search listings where authorship is assigned to a web page.
If you’re currently running a Google AdWords PPC campaign do you know what your cost per conversion (lead) is? Can you tell which leads are organic and which ones come from PPC? If you don’t know the answer to these questions, chances are you’re wasting your money.
Search engine optimization — SEO — may seem like some form of obscure magic code known only to a handful of overpaid consultants. The truth is there is a science to it. Search engines reward pages with the right combination of ranking factors, or “signals.” SEO is about ensuring your content generates the right type of signals which search engines look for when determining the relevance of a site to a search query.
Google’s recently released an update to the way its search algorithm works, dubbed “Panda 4.0″ aimed at discriminating against websites that publish duplicate or spammy content. It has long been a conundrum as to the SEO value of real estate website listings which are imported from and exported to third party sites. So how will Google”s Panda 4.0 update affect real estate websites?
Pandas may look cute and cuddly, but they can be extremely hazardous to your health. The same can be said about Google’s most recent update to the way its search algorithm works, dubbed “Panda 4.0,”which is said to be wreaking havoc with some major brands on the web, according to Business Insider.
“The intent of Google’s updates is the same as all its previous updates: It is attempting to discriminate against spam webpages that publish duplicate, thin, or useless content simply for the purpose of getting search traffic from Google,” writes Jim Edwards for BI.
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