There is so much to running a successful business and so little time to cover everything that requires your attention. Whilst sales are a main focus, your company will also depend on it's marketing efforts to generate the initial leads and the nurturing of these to...
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Designed to assist with understanding how to use the Platform's Ad Tools successfully "There’s an art to using LinkedIn advertising tools, but there’s a science behind it as well. LinkedIn offers a number of powerful capabilities, and for each, there are best practices for using, analyzing...
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2020 has witnessed a cultural change in the way all retail businesses operate and Real Estate agencies and property developers will have to learn to adapt – Quickly. This will involve utilising new systems and approaches to effectively deal with their clients. A new dawn for...
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The market? Tours and sales are at a standstill, we know that, but are all agents standing still? How are they reacting? As Spain reaches the end of the second week of lockdown we’re keeping a close eye what real estate agencies, property developers or industry “experts” are saying or doing.
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Right about now you’re probably wishing you had a “buy now” or “add to cart” option on your real estate website… but seriously, what to do during this crisis if you own a real estate company or are a property developer in Spain?
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Today, marketers like you are looking for new lead nurturing tactics and technologies that go beyond the limits of email. With the help of powerful marketing automation platforms, savvy marketers are now executing multi-channel lead nurturing strategies. Targeted content – Leads nurtured with targeted content produce...
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Using a no-reply email address could be affecting your customer relations and be detrimental to your email marketing efforts.
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The Voodoo Clipper is a Chrome Extension designed for real estate agents and developers in mind that creates a smart new way of sending links via email, turning them into something much more than just a line of text. Now with one click you can send an attractive, web page link with description & image direct from Gmail.
You can now capture leads directly from a Google Ad without needing a landing page. It works very much like Facebook Lead Ads does, however, it only works on mobile devices.
Do business faster and smarter by approving, delivering and signing documents on almost any device from anywhere in the world using an electronic signature app.
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Screen sharing is an absurdly impressive technology, but it doesn’t always feel that way when you’re fumbling to share the right desktop. Automation app Zapier has tested dozens of screen sharing apps, and here we’ll recommend the best for a variety of use cases — all of which mean you can stop peering over people’s shoulders..
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Google has won a landmark case on the ‘right to be forgotten’ with the European Court of Justice (ECJ) ruling it will only extend to Europe and not beyond.
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If you think social media ads don’t “work” for your business, watch this video… WARNING: foul language, do not watch this if you’re sensitive to swearing. I think it’s well worth the 1 hour and 19 minutes… just make sure your kids aren’t listening.
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CRM – if you’re in sales you’ve probably heard of one, it’s where you store all your contacts, right? And no, your Microsoft Outlook 2010 you have installed on your pc isn’t a CRM. So why is a good CRM vital for a real estate business? If you have no idea, read on. If you a seasoned CRM user, you’re probably better off reading the blog post either side of this one 😉
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Here are a handful of Costa del Sol agencies, developers and portals spotted or otherwise identified as advertising on Google Ads this week. Seems like it's all systems go again...
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Google’s Accelerated Mobile Pages (AMP) for Email has arrived – a new concept enabling you to create and send highly engaging and interactive emails to subscribers who can click, scroll and complete forms without ever leaving the comfort of their inbox.
With customer referrals and word of mouth being the largest influence on today’s purchase process, the traditional funnel is drastically failing many real estate businesses.
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Chatbots are becoming an integral part of how successful companies communicate with customers and help turn website visitor numbers into quality leads. But let’s back up a second; what’s a chatbot? You’ve likely talked to a robot already without even knowing it. In this case we’re talking about automated chatbots that send template responses to your visitors.
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