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The Voodoo Blog

Insights from our Specialists - useful articles covering all topics from the World of Inbound & Digital Marketing

Spain Passes New ‘Google Tax’ Law

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Spain has passed a new law forcing the American giant Google to pay newspapers a fee every time it links to one of their news stories on its search engine.

The law, known as the Canon AEDE, states that sites which link to a news article alongside a meaningful description will have to pay a bill to the publisher.

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Google using HTTPS as a ‘lightweight’ ranking signal

Https Google Ranking SignalGoogle invests a lot in making sure that their services use industry-leading security, like strong HTTPS encryption by default. That means that people using Search, Gmail and Google Drive, for example, automatically have a secure connection to Google.

Zineb Ait Bahajji and Gary Illyes, Webmaster Trends Analysts wrote on the Official Google Webmaster Central Blog:

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Blogger Sued After Bad Restaurant Review Ranks Highly in Google

RestaurantA French judge has ruled that blogger Caroline Doudet should pay damages to a restaurant owner after her negative blog review was ranking highly in Google’s search results and damaging the restaurants reputation.

Ms Doudet was sued by the restaurant owner of II Giardino, based in a region of southwestern France, after she wrote a not so flattering blog review about the ‘poor service’ and ‘poor attitude’ that she encountered after dining there in 2013.

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Bing follows Google in launching ‘right to be forgotten’ form

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Microsoft’s search engine ‘Bing’ has introduced its right to be forgotten form allowing Europeans to ask for pages of web content to be removed from its online search results.

The form, similar to the one that we saw Google introduce last month, gives its users an opportunity to request a link to be blocked from the site, which may be detrimental to their character, which will then be evaluated by a member of the Microsoft team.

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