Chatbots are becoming an integral part of how successful companies communicate with customers and help turn website visitor numbers into quality leads. But let’s back up a second; what’s a chatbot? You’ve likely talked to a robot already without even knowing it. In this case we’re talking about automated chatbots that send template responses to your visitors.
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Imagine this: you’re a Marbella real estate agent and your Google ad is automatically placed on a news article about Doreen and Bill, an elderly couple who have lost their life savings due to an unscrupulous agent in Marbella. Not an association you’d want, correct?
HubSpot has been declared one of the ‘top marketing automation solutions on the market’ by research & consulting firm Frost & Sullivan and has been praised for its ability to convert unique visions into actionable business results.
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Inbound marketing may be the new buzz-word around town but what does it actually mean and how is it successfully changing the way we attract and engage consumers?
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Voodoo Marketing were proud sponsors of the ‘Best Film’ award category at the Vive Le Rock Awards hosted at London’s O2 Academy in Islington last month.
If you need to fill your pipeline and fill it quickly you may be tempted to simply buy your leads. It may be a less time consuming method compared with using inbound marketing strategies for lead generation but it is proven to be a far less effective way of converting visitors into buyers.
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