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Why Site Speed Matters

We live in a fast moving world where people want (and expect) to have everything at their fingertips; less time to spare and even less patience to wait. Time matters. Speed matters, especially when it comes to web pages.

In fact, Akamai – a leading content delivery network (CDN) services provider – asked 1,048 online shoppers how long they expected a web page to take to load…nearly half (47%) said 2 seconds or less!

A total of 40% said they would completely abandon a web page if it took more than three seconds to load, which is quite concerning when competition for online business is so high.

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SEO: is it science fiction or science fact? The SEO Periodic Table

SEO-periodic-table-2Search engine optimization — SEO — may seem like some form of obscure magic code known only to a handful of overpaid consultants. The truth is there is a science to it. Search engines reward pages with the right combination of ranking factors, or “signals.” SEO is about ensuring your content generates the right type of signals which search engines look for when determining the relevance of a site to a search query.

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(Q&A) EMDs – to buy an exact match domain or not?

Exact Match Domains EMDA client of ours – we’ll call him John Smith – wrote to us with this very good question:

“I’m thinking of buying ExpatRemovals.co.uk for my removal service for expats. The chap I am buying it from says that from an SEO point of view, ‘this domain name will drive substantial targeted traffic to your website for years to come as each and every month 1000’s of people type the term ‘Expat Removals’ into Google, making this name an absolute category killer!’

“Would this be a good domain for us and to run landing page traffic? Would it receive a lot of traffic because of the keywords in the domain?”

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What is Google Hummingbird and will it affect my website?

Google HummingbirdTo mark 15th Birthday at the end of September, the world’s biggest search engine Google revealed ‘Hummingbird’ a new search algorithm.

For those of you with a foot in SEO this differs from the Panda (Feb 2011, bad content) and Penguin (April 2012, bad linking) updates from the past couple of years in that it is not an update, but a completely new algorithm.

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Costa del Sol’s Voodoo Internet Marketing launches ‘Bare Bones’ low cost monthly social media and SEO plan

Vooodoo Internet MarketingA Costa del Sol internet marketing company has launched a new package aimed at proving online marketing cover for local businesses with very limited budgets.

As the name suggests, Voodoo Internet Marketing’s new ‘Bare Bones’ package fills the gap for members of the Marbella and wider Costa del Sol business community who, due to difficult trading conditions in Spain, feel they cannot afford online marketing.

This monthly plan enables them to keep a ‘bare bones’ presence online.

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Ready to grow your Business with Voodoo & Hubspot?


Ready to grow your Business with Voodoo & Hubspot?


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