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What is Google Hummingbird and will it affect my website?

Google HummingbirdTo mark 15th Birthday at the end of September, the world’s biggest search engine Google revealed ‘Hummingbird’ a new search algorithm.

For those of you with a foot in SEO this differs from the Panda (Feb 2011, bad content) and Penguin (April 2012, bad linking) updates from the past couple of years in that it is not an update, but a completely new algorithm.

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